Okay so Facebook isn’t dead. In fact, it’s alive and well. But you’ll understand what I mean in a minute.
The Facebook came into the lives of college students back in 2004 and hasn’t left since. In fact it’s only gotten bigger and more powerful. First of all, notice that I said “The Facebook” just now. If you don’t know why, then I officially hate you.
When Facebook hit the mainstream among American college students in 2005/2006 there were about 5 million users. NOW there are 500 million. Yes, 500 million! It has become integrated with major search engines like Bing (and soon Google), e-mails, news sites, blogs, e-commerce sites and tons more. At this point, Facebook is omnipresent. And that’s the point…since Facebook is everywhere now, Facebook has fundamentally changed.
When (most of) us joined Facebook, it was Freshman year of college. What was the site back then? A social network? Yes. A place to connect with friends? Obviously. But the bottom line is… it was college on the internet. Think about it — you wrote on your friends’ walls as if you were just hanging out in your common room. You posted pictures from last night’s party, reliving all the fun and madness. You shared links and videos with each other as if you were sitting around someone’s laptop in their dorm room. Most of all, there were ONLY other college students on Facebook. No parents, no uncles, no bosses, no dentists… nobody but fellow college students.
Fast forward to today; there are 500 million users now. Your parents and relatives are probably on Facebook now. Your boss is most definitely on Facebook. And at least in my case, my dentist is on Facebook. Facebook is NOT just college on the internet now. It’s real life on facebook. Some of you might not know what “real life” is yet. Real life is NOT beer pong, red solo cups or skinny dipping. It’s NOT talking to your friends about drugs, farting or tits. “Real life” is having a job, paying rent and having intellectual discussions about technology or politics. I didn’t make this up, this is just how it is. The bottom line is that Facebook has changed. It’s a whole new medium of communication that does not and should not involve all of those crazy things I mentioned before. If that’s the kind of stuff you want to talk about or broadcast over Facebook, then do so at your own risk. It could mean losing your job or being hated by your parents. Or…again… in my case… being hated by your dentist.
Think carefully about what you post on Facebook. Some things that may have been appropriate back when you first signed up CERTAINLY aren’t appropriate now. Only YOU know your network, who your friends are and what they’re able to see on your profile. Consider all these things.
The Facebook that we once knew is dead. The new Facebook is here to stay and is only going to get bigger and bigger.
-AB